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New tool to make social media effective in your franchise
Written on the 20 October 2011 by Fiona Taylor
Which global franchise brands are using social media effectively?
Social Media challenges franchises face
Matt said he often sees four main challenges franchisors face when it comes to social media.
“The most common mistake franchisors make when it comes to social media is not thinking through the entire strategy – or developing social media in a silo,” Matt said.
Social media tool for franchises
To help franchise marketers get their head around the best ways to use social media in their franchises, Matt will not only provide case studies of best practice examples, delegates will also receive a ‘cheat sheet’ downloadable eBook, the ‘Franchise Marketers Guide to Social Media’.
Author: Fiona Taylor