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Franchise Research: International Franchise Expansion

The Asia-Pacific Centre for Franchising Excellence is conducting franchise research to help the international expansion of franchise systems. 

The Centre's international expansion franchise research looks at a range of aspects, from time spent franchising before expanding, international expansion model choices and why, international destinations, case studies and more. 

A summary of the Centre's recent international expansion franchise research is available below.

Franchise Research Reports: International Franchise Expansion

• Aliouche, Hachemi & Schlentrich, Udo & Frazer, Lorelle 2010, International Expansion Modeling: Application to U.S. and Australian Franchise Firms, International Society of Franchising Conference, June 8-9, Sydney.
• Merrilees, Bill & Frazer, Lorelle 2008, Managing the risk for international expansion, International Society of Franchising Conference.
• Frazer, Lorelle & Merrilees, Bill & Bodey, Kelli 2007, 'Franchisors do their homework before entering international markets: Experiences from the Australian franchising sector', International Entrepreneurship and Management Journal, vol 3, pp.437-452.
• Merrilees, Bill & Frazer, Lorelle 2006, International franchising success factors: front end risk management, Australia & New Zealand Marketing Academy Conference.

Other Franchise Research Areas

• Franchising Australia research
• Franchising New Zealand research
• Franchise conflict research
• Multi-unit franchising research
• Other franchise research topics

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